So... Just what is a Chatbot?

If you're still unsure what a Messenger Chatbot is, read on!


Chatbot Agency

So, just what is a Chatbot exactly?

A Chatbot is a computer program that can simulate a conversation with a human user. They are commonly used for the following:

  • Customer service or help desk support,
  • Marketing assistance & pre-qualified lead generation,
  • Assist with product and service information,
  • Automation of sales and bookings.

How can a Chatbot help my business?

Chatbots are convenient for the modern age, because they allow customers to communicate with businesses in real time. This is a big plus for businesses, because it means they don’t have to use resources to staff a customer service department 24/7 - or sometimes, at all.

Businesses of all sizes and shapes are using Messenger Chatbots to:

  • Communicate with their customers,
  • Improve customer engagement and increase sales,
  • Automate their customer service processes,
  • Promote products and services.

Why Messenger Chatbots?

The use of Chatbots by businesses, particularly on Messenger, is on the rise. There are several reasons for this, but the three main ones are:

  • Chatbots are convenient,
  • They save a business money,
  • They improve customer trust and relations.

Above this, Facebook Messenger is the most commonly used messaging app worldwide. Customers love not having to leave their Facebook/Messenger app in order to be able to communicate with, or buy from a business!

How can I get started?

To build a Messenger Chatbot, you will need a Facebook Business page and a Chatbot Builder such as the Chatbot Agency platform. If you create your Chatbot with us, then you can select from up to 60 pre-built bots from our library of commercial-grade templates.

Then it’s just a matter of connecting the chatbot builder to your Facebook Page and updating the chatbot with your own branding and messaging. 

Need more info? Check out our demo pages or book a call with Mike!